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	<title>Reform &#187; About Reform</title>
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		<title>To App Or Not To App? The rise and rise of mobile</title>
		<link>http://www.reformdigital.com/blog/to-app-or-not-to-app-the-rise-and-rise-of-mobile</link>
		<comments>http://www.reformdigital.com/blog/to-app-or-not-to-app-the-rise-and-rise-of-mobile#comments</comments>
		<pubDate>Mon, 31 Oct 2011 15:20:57 +0000</pubDate>
		<dc:creator>Anthony</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Brand reputation]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[Digital reputation]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Search behaviour]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[generic top level domains]]></category>
		<category><![CDATA[gtld]]></category>
		<category><![CDATA[International strategy]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mobile optimised site]]></category>
		<category><![CDATA[Mobile strategy]]></category>
		<category><![CDATA[mobile website]]></category>
		<category><![CDATA[smartphone]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=2406</guid>
		<description><![CDATA[Where is your mobile right now? Are you using it to read this blog? Are you looking at an app? Are you browsing a web page? Are you on a call? Are you texting? Is it on the table next to you?  Has your five year old got their hands on it? When did you [...]]]></description>
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		<title>From riots to dinosaurs – how digital continues to amaze me</title>
		<link>http://www.reformdigital.com/blog/from-riots-to-dinosaurs-how-digital-continues-to-amaze-me</link>
		<comments>http://www.reformdigital.com/blog/from-riots-to-dinosaurs-how-digital-continues-to-amaze-me#comments</comments>
		<pubDate>Thu, 22 Sep 2011 15:05:05 +0000</pubDate>
		<dc:creator>Anthony</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Consumption trends]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[Digital reputation]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Search behaviour]]></category>
		<category><![CDATA[Change Management]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[digital management]]></category>
		<category><![CDATA[online behaviour]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[social media strategy]]></category>
		<category><![CDATA[student placement]]></category>
		<category><![CDATA[Talent Management]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=2304</guid>
		<description><![CDATA[I am a student from Birmingham City University, working at Reform on my placement year. A couple of months into my digital year in industry there are few things that have struck me&#8230; When I tell people I am working in digital for my placement year, a common reaction is to imagine a fantasy world, [...]]]></description>
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		<title>Happy Birthday, Reform!</title>
		<link>http://www.reformdigital.com/blog/happy-birthday-reform</link>
		<comments>http://www.reformdigital.com/blog/happy-birthday-reform#comments</comments>
		<pubDate>Fri, 08 Jul 2011 10:22:57 +0000</pubDate>
		<dc:creator>matt</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Change Management]]></category>
		<category><![CDATA[Digital Business]]></category>
		<category><![CDATA[Digital Consultancy]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[Operational Improvement]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=2008</guid>
		<description><![CDATA[Our second year spelt data and growth for those businesses who dared, against a backdrop of traditional retail fallout. Reader, please indulge me for a paragraph or two, while I have proud founder moment&#8230; Reform is two years old this week. My baby is out of nappies, standing on its own two feet and has [...]]]></description>
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		<title>The winds of change&#8230;</title>
		<link>http://www.reformdigital.com/blog/the-winds-of-change</link>
		<comments>http://www.reformdigital.com/blog/the-winds-of-change#comments</comments>
		<pubDate>Fri, 14 May 2010 09:42:30 +0000</pubDate>
		<dc:creator>Penny</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Search marketing strategy]]></category>
		<category><![CDATA[coalition]]></category>
		<category><![CDATA[Digital Business]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[Management Consultancy]]></category>
		<category><![CDATA[reform digital]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[sense making]]></category>
		<category><![CDATA[uk election]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=971</guid>
		<description><![CDATA[Have you found it strange that so many commentators have been aghast as the new UK government formation has emerged over the last few days? Only a week ago we were off casting our votes at school halls up and down the country – did we realize what momentous change we were about to make [...]]]></description>
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		<title>Analytics &amp; Content Strategy Among Key Topics</title>
		<link>http://www.reformdigital.com/blog/ses-london-2010</link>
		<comments>http://www.reformdigital.com/blog/ses-london-2010#comments</comments>
		<pubDate>Mon, 25 Jan 2010 10:37:26 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Content strategy]]></category>
		<category><![CDATA[Amanda Davie]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[Reform]]></category>
		<category><![CDATA[SES London]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=758</guid>
		<description><![CDATA[As the UK search marketing industry awaits the sound of the Search Engine Strategies 2010 conference wagon wheels rolling into town in February, we took a look at the event’s schedule, to see what some of the key themes and topics will be this year. Many will be excited to hear the keynote speeches from [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are clients right to be doing it for themselves?</title>
		<link>http://www.reformdigital.com/blog/are-clients-right-to-be-doing-it-for-themselves</link>
		<comments>http://www.reformdigital.com/blog/are-clients-right-to-be-doing-it-for-themselves#comments</comments>
		<pubDate>Tue, 03 Nov 2009 11:30:00 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Pay per click]]></category>
		<category><![CDATA[Search agencies]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[Management Consultancy]]></category>
		<category><![CDATA[Multichannel strategy]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=600</guid>
		<description><![CDATA[The agency vs. in-house debate for Search is, to an extent a red herring. It shouldn’t be a debate about who does it, but how it is done.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Time For Digital Reform?</title>
		<link>http://www.reformdigital.com/blog/time-for-digital-reform</link>
		<comments>http://www.reformdigital.com/blog/time-for-digital-reform#comments</comments>
		<pubDate>Thu, 27 Aug 2009 14:35:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Change Management]]></category>
		<category><![CDATA[Digital Business]]></category>
		<category><![CDATA[Digital Consultancy]]></category>
		<category><![CDATA[Digital media]]></category>
		<category><![CDATA[Digital strategy]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=197</guid>
		<description><![CDATA[It's time for businesses to step it up a gear. To stop being afraid of the dark. This is why we’ve created Reform. We are facilitators of digital change for businesses who are hungry for more success. All our clients have to do is to demonstrate the will to change - and we’ll calmly navigate them through the digital waters.]]></description>
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