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	<title>Reform &#187; Analytics</title>
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		<title>What the Google Privacy Policy Update Tells Us About Online Business</title>
		<link>http://www.reformdigital.com/blog/what-the-google-privacy-policy-update-tells-us-about-online-business-2</link>
		<comments>http://www.reformdigital.com/blog/what-the-google-privacy-policy-update-tells-us-about-online-business-2#comments</comments>
		<pubDate>Tue, 07 Feb 2012 15:44:41 +0000</pubDate>
		<dc:creator>lucym</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Brand reputation]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[Digital reputation]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Change Management]]></category>
		<category><![CDATA[Digital Business]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[International strategy]]></category>
		<category><![CDATA[IPO]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=2721</guid>
		<description><![CDATA[On the 1st of March Google will be changing the privacy policy for all their online properties (Google Search, YouTube, Gmail, Orkut, Google+ etc.). In their own words &#8220;this stuff matters&#8221;. The change that is causing the most concern is that Google will no longer silo the data between their products &#8211; instead they will [...]]]></description>
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		<title>Data, data everywhere! But how do businesses extract the insight and innovation to drive growth?</title>
		<link>http://www.reformdigital.com/blog/data-data-everywhere</link>
		<comments>http://www.reformdigital.com/blog/data-data-everywhere#comments</comments>
		<pubDate>Fri, 28 Jan 2011 13:36:50 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Consultancy]]></category>
		<category><![CDATA[Data]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Accenture]]></category>
		<category><![CDATA[data insight]]></category>
		<category><![CDATA[data-led business planning]]></category>
		<category><![CDATA[Digital Business]]></category>
		<category><![CDATA[digital due diligence]]></category>
		<category><![CDATA[Digital strategy]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=1522</guid>
		<description><![CDATA[Digital data is the new due diligence (DD) of business planning. A recent Accenture report “Will Marketing Get The Message?” concluded that leading growth companies, recognizing that digital technologies and social media, have taken marketing to a new level of rigour. 60% of the growth companies surveyed by Accenture said that they extract and translate [...]]]></description>
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		<title>Search analytics helps us to know our customers that little bit better</title>
		<link>http://www.reformdigital.com/blog/search-analytics-helps-us-to-know-our-customers-that-little-bit-better</link>
		<comments>http://www.reformdigital.com/blog/search-analytics-helps-us-to-know-our-customers-that-little-bit-better#comments</comments>
		<pubDate>Fri, 19 Nov 2010 17:15:55 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Consumption trends]]></category>
		<category><![CDATA[Search behaviour]]></category>
		<category><![CDATA[Search marketing strategy]]></category>
		<category><![CDATA[customer data]]></category>
		<category><![CDATA[customer insight]]></category>
		<category><![CDATA[customer research]]></category>
		<category><![CDATA[data insight]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[Multichannel strategy]]></category>
		<category><![CDATA[search analytics]]></category>
		<category><![CDATA[search data]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=1288</guid>
		<description><![CDATA[Most businesses are interested in who their customers are and curious about where they come from. However brilliant their product or service, there remains a wonderful undercurrent of insecurity. Why are people buying what I sell? Traditionally this insecurity has been addressed by market research firms. Research is then passed to business analysts, who review [...]]]></description>
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		<title>Analytics &amp; Content Strategy Among Key Topics</title>
		<link>http://www.reformdigital.com/blog/ses-london-2010</link>
		<comments>http://www.reformdigital.com/blog/ses-london-2010#comments</comments>
		<pubDate>Mon, 25 Jan 2010 10:37:26 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[About Reform]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Content strategy]]></category>
		<category><![CDATA[Amanda Davie]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[Reform]]></category>
		<category><![CDATA[SES London]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=758</guid>
		<description><![CDATA[As the UK search marketing industry awaits the sound of the Search Engine Strategies 2010 conference wagon wheels rolling into town in February, we took a look at the event’s schedule, to see what some of the key themes and topics will be this year. Many will be excited to hear the keynote speeches from [...]]]></description>
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