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	<title>Reform &#187; ad:tech</title>
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		<title>Time for transparency of Search practices?</title>
		<link>http://www.reformdigital.com/blog/time-for-transparency-of-search-practices</link>
		<comments>http://www.reformdigital.com/blog/time-for-transparency-of-search-practices#comments</comments>
		<pubDate>Thu, 24 Sep 2009 11:42:57 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Pay per click]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search agencies]]></category>
		<category><![CDATA[ad:tech]]></category>
		<category><![CDATA[buying search services]]></category>
		<category><![CDATA[outsourcing search]]></category>
		<category><![CDATA[search algorithms]]></category>
		<category><![CDATA[search clients]]></category>

		<guid isPermaLink="false">http://www.reformdigital.com/?p=515</guid>
		<description><![CDATA[At ad:tech in London this week there was the usual good representation from the Search agency community: DBD Media, Oban Multilingual, Jellyfish and Efficient Frontier, to name a few of the regular crowd; and Just Search, Optimize and High Position to name some newer kids on the block.
Each agency has its own USPs – whether [...]]]></description>
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