With an MSc in Innovation, Creativity and Enterprise Management from Newcastle University under his belt, Graham began his career managing the family business, a commercial mortgage brokerage.
Through the process of redesigning the company website and developing affiliate and paid search marketing programmes, Graham soon developed a passion for digital marketing. This led to his move into the digital sector. Graham joined i-level where he quickly became an integral part of the Search team, delivering global search strategies for clients including P&G, and managing the delivery of search across a diverse range of clients, including finance to publishing brands.
Graham left i-level to work as a freelance consultant, working with a number of UK and international agencies to deliver strategic consultancy, and also with direct clients, helping to grow their businesses using his knowledge of search.
Graham is continuing his remit of opening up the search market to aid growth and business development for his clients at Reform, where he is responsible for the delivery of strategic and operational search consultancy and training projects for a range of clients, as well as being the consultancy’s lead Pay Per Click (PPC) specialist.